HollywoodChicago.com Hookup: 25 Pairs of Chicago Passes to Morgan Spurlock’s ‘The Greatest Movie Ever Sold’

Submitted by HollywoodChicago.com on April 13, 2011 - 9:49pm

CHICAGO – In our latest documentary edition of HollywoodChicago.com Hookup: Film, we have 25 admit-two passes up for grabs to the advance Chicago screening of the new film “POM Wonderful Presents: The Greatest Movie Ever Sold” from “Super Size Me” director Morgan Spurlock! The film opens in Chicago on April 22, 2011.

To win your free advance-screening pass to “POM Wonderful Presents: The Greatest Movie Ever Sold” courtesy of HollywoodChicago.com, all you need to do is answer our question in this Web-based submission form. That’s it! This advance screening is on Monday, April 18, 2011 at 7 p.m. in downtown Chicago Directions to enter this Hookup and immediately win can be found beneath the graphic below.

The movie poster for “POM Wonderful Presents: The Greatest Movie Ever Sold” from Morgan Spurlock.
Image credit: Warrior Poets

Here is the plot description for “POM Wonderful Presents: The Greatest Movie Ever Sold”:

Boundary-pushing, Oscar-nominated filmmaker Morgan Spurlock explores the world of product placement, marketing and advertising in “POM Wonderful Presents: The Greatest Movie Ever Sold”: a film that was fully financed through product placement from various brands that are all integrated transparently into the film.

While using brands in film promotion is not new for Hollywood, it certainly is new territory for the documentary format. Spurlock exploits the phenomenon to new heights with everything from branded pizza boxes and in-flight film promotions. With humor and insight, “POM Wonderful Presents: The Greatest Movie Ever Sold” unmasks the marketing process and brings audiences behind closed doors directly into the pitch meetings and marketing presentations that inform our everyday entertainment choices.

Sponsors were provided with category exclusivity. The brands that agreed to sponsor the film placed Spurlock front and center in their brand campaigns and advertisements both online and offline. Partners have the unique right to promote themselves in association with Spurlock and the film as “The Greatest”. The agreements also stipulate that Spurlock maintains creative control of the film’s content and final edit.

“POM Wonderful Presents: The Greatest Movie Ever Sold” is directed by Morgan Spurlock, written by Spurlock and Jeremy Chilnick and produced by Spurlock, Chilnick and Abbie Hurewitz through Spurlock’s production company, Warrior Poets, along with Snoot Entertainment’s Keith Calder and producer Jessica Wu.

The movie trailer for “POM Wonderful Presents: The Greatest Movie Ever Sold” is below.

To secure your free advance-screening pass to “POM Wonderful Presents: The Greatest Movie Ever Sold,” you must be logged into your HollywoodChicago.com Web site account. If you don’t yet have one, you can quickly register here. Having a free Web site account with a valid e-mail address is required to win this HollywoodChicago.com Hookup.

Next, simply answer our question. You must submit your answer using this confidential, Web-based submission form. You must include your e-mail address in your submission. Your personal information will not be sold or shared, will be kept strictly confidential and is only for awarding winning entries. Please answer our question below.

Is advertising necessary, evil or a bit of both?

Like all Hookups here, this HollywoodChicago.com Hookup is simple: 25 lucky readers will be selected as the winners of our free “POM Wonderful Presents: The Greatest Movie Ever Sold” Hookup! Winners need to arrive early as seats are consumed on a first-come, first-served basis. Good luck!

Disclaimer
HollywoodChicago.com LLC is a promotional partner with the studio and
its partners and doesn’t assume any liability for this giveaway.

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