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Phase One of I-Am-Immune.com Street Challenge Released For ‘I Am Legend’

I Am Legend's I-Am-Immune.com

Phase one of the “I Am Legend” viral marketing game at I-Am-Immune.com was officially released this afternoon. Details follow.

Free Advance-Screening Passes For ‘The Golden Compass,’ ‘I Am Legend,’ ‘P.S. I Love You’

Nicole Kidman in The Golden Compass

Free advance-screening movie passes. No catch. Just click the link and RSVP. This week, we have passes for “The Golden Compass,” “P.S. I Love You,” “I Am Legend” and “How to Cook Your Life”.

HollywoodChicago.com to Distribute 125 I-Am-Immune.com Viral Bracelets For ‘I Am Legend’

Will Smith in I Am Legend

I’ve already received dozens of e-mails about this and haven’t even yet announced it. Viral word really does infect the Internet quickly, eh?

‘The Dark Knight’ to Snail Mail Thanks to Fans From RorysDeathKiss.com

Rory's Death Kiss screenshot from The Dark Knight

RorysDeathKiss.com has been updated below the scroll in the latest round of “The Dark Knight” viral marketing.

McG to Direct Fourth ‘Terminator’; New Script-Submitting Web Site Launches

Terminator 3: Rise of the Machines

On Friday, I received a tip from a new source stating that McG (born Joseph McGinty Nichol) will direct the fourth “Terminator” film, which is currently titled “Terminator Salvation: The Future Begins”.

Scene Spoiler: Reader Submits Full ‘Eagle Eye’ Report For Nov. 15 Filming in Chicago

Michelle Monaghan (left) and Rosario Dawson

As we’ve been reporting here, “Eagle Eye” – a DreamWorks picture staring Shia LaBeouf, Michelle Monaghan, Rosario Dawson and Billy Bob Thornton – has been filming at various locations across Chicago over the past two weeks.

Seth Rogen to Play Lead in ‘Zack & Miri Make a Porno’

Seth Rogen

I just received official word from the Weinstein Company and Dimension Films that Seth Rogen (“Knocked Up,” “Superbad”) will play the lead in “Zack & Miri Make a Porno” from writer/director Kevin Smith and producer Scott Mosier.

‘I Am Legend’ Unveils Viral Site I-Am-Immune.com

I-Am-Immune.com for I Am Legend

The power of the talking mouth is the best and cheapest form of PR there is. Films are increasingly cashing in on the viral wave using Web sites to spur conversation and create an evocative attachment.

Following Wrap in Hong Kong, ‘The Dark Knight’ Begins Post-Production Work

The Dark Knight

Now that Hong Kong filming is a wrap for “The Dark Knight,” post-production work has officially begun, according to a very informative article in Screen Magazine that names the players involved.

DreamWorks Sets Milestone, Inks Four-Picture Deal With IMAX 3D

IMAX

The man means business. On July 12, 2007, I published an interview with IMAX Filmed President Greg Foster in Time Out Chicago where he promised “the vast majority will be in 3D” down the road.

‘The Mist’ Interview Transcript With Frank Darabont, Marcia Gay Harden, Thomas Jane, Chris Owen

The Mist

On Nov. 6, I joined a conference call on “The Mist” with director Frank Darabont (“The Green Mile,” “The Shawshank Redemption”), Marcia Gay Harden (“Rails & Ties”), Thomas Jane (“The Punisher”) and Chris Owen (“American Pie”).

On ‘The Mist’: The Best Stephen King Quote Ever?

The Mist movie poster

In what could be the best Stephen King quote ever, I heard word Tuesday morning that he said the following at a press conference on Monday about “The Mist,” which is based on his novella:

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